- Client
- Ñan Magazine
- Launch Date
- August 2020
- Role
- Web Development
- User Experience (UX/UI)
- Technology
- HTML / CSS
- JavaScript
- WordPress
- AMP
Ecuador’s Iconic Tourism Magazine Goes Digital
Introduction
Amazed by each one of Ecuador’s ecosystems, Ñan Magazine faithfully showcases the pleasures that exist in this country for the informative enjoyment of lovers of adventure, gastronomy and culture. The digital revolution has presented great challenges for everyone: in Ñan Magazine’s case, it presented as a need to migrate to a new technology model.
The jump from region to region with one click
The objective: To create a site as fine as Ñan Magazine’s content, giving its readers fingertip access to each article and travel review from anywhere, at any time, thus moving the emblematic magazine to a space that lasts far beyond paper.
Color Palette
Visual Concept
We kept the colors of the printed magazine so as not to lose its readers’ sense of belonging and we built a playful and simple interface, where the photographs are the protagonists so that readers can become familiar with the places and moments profiled form a more personal bond with each story.
Let yourself go and explore each place
The Ñan Magazine site goes beyond a tour guide of Ecuador. Each article is accompanied by an exploration map based on the story that is told to guide the user on each tour and thus provide a superior digital adventure.
66%growth in Website Traffic
64%increase in new users
%94increase in pageviews