- Client
- Phisique Wellness Club
- Launch Date
- September 2020
- Role
- Web Development
- eLearning Platform Development
- User Experience (UX/UI)
- Technology
- HTML / CSS
- JavaScript
- WordPress
With five gyms located in Quito and Cumbayá combined with SMART exercise routines, group classes, the best technology in equipment, and specialized trainers; Phisique has been accompanying more than 3,000 members to achieve their goals for more than a decade. However, due to the international health emergency of COVID-19, Phisique puts a halt to its activities and faces a great challenge: How to keep its members active?
The objective: To create a dynamic and modern web platform that allows Phisique members to continue their training routines wherever they are. At the same time, motivate more people to join this digital initiative with a catalog of classes on-demand and live classes. We started by creating a visually appealing design.
We created a minimal and clean interface that combines both large images and white spaces to maintain visual balance. We use sans serif fonts that provide an air of modernity and elegance and reinforce the values of the brand.
The Phisique Online platform allows users to access all training modalities from any type of device without any type of restriction. The interface guarantees an excellent experience so that the user concentrates solely on their training.